off the current(s)
Futuristic Aesthetics for a YouTube Pioneer
Guillermo Díaz Ibáñez, better known as Willyrex, is a Spanish YouTube personality. His YouTube channel TheWillyrex has over 12 million subscribers, making it the 3rd most subscribed channel in Spain and the 75th most subscribed channel in the world.
Inspired by Willyrex’s passion for new technologies and artificial intelligence, we developed a visual style that blends futuristic elements with a post-apocalyptic edge. The result is a cutting-edge aesthetic that perfectly reflects his connection to the digital world and emerging trends.
Willyrex’s logo has been a core element of his brand from the very beginning. In this rebranding, we carefully preserved its original identity while giving it a modern twist to align with current trends—keeping the authenticity intact while refreshing its look.
This project features a series of detailed 3D scenes, with the Starting Soon being a standout piece. We modeled his logo from scratch, meticulously refining each polygon to achieve a flawless, high-quality result.
We designed immersive alerts combining 2D and 3D elements, seamlessly blending animation and design. Through advanced coding, we ensured smooth integration, delivering a visually cohesive experience in line with the project’s futuristic theme.
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